The Basics of Business Plan Development

Price: R550,00

Duration: Self-paced

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This course focuses on the purpose and structure of a business plan. It guides you in crafting your business goals and objectives, which represent the vision for your enterprise. You’ll learn how to build a strong foundation, write the key sections of your business plan, and understand financial planning and projections. Additionally, the course will assist you in refining, presenting, and implementing your business plan effectively.

Why ESC?

Equip students for executive roles in professional environments.

Study part-time and learn all the essentials in a short time.

Central to the learning process, take a course that considers you.

ESC is committed to empowering professionals at every stage of their career journey.

Learning Outcomes:

• Understand what a business plan is and why it is essential.
• Identify different types of business plans.
• Understand key sections of a business plan.
• Define the business vision and objectives.
• Understand the importance of market research.
• Conduct a SWOT analysis.
• Craft a compelling executive summary.

• Develop a comprehensive business description.
• Design effective marketing and sales strategies.
• Create an operations plan.
• Explain the purpose of financial projections in a business plan.
• Present a financial plan.
• Understand key elements to present the business plan.
• Create actionable steps and milestones to implement the business plan.

Module Content:

Module 1: The Purpose and Structure of a Business Plan
Module 2: Crafting a Vision: Business Goals and Objectives
Module 3: Research and Analysis: Building a Strong Foundation
Module 4: Writing the Core Sections of your Business Plan
Module 5: Financial Planning and Projections
Module 6: Refining, Presenting, and Implementing your Plan